Glossary/3 terms
The terms behind Provv.
Plain definitions for the words this product uses. One term per page, the answer in the first sentence.
- 01→Synthetic buyer
A simulated buyer built from real public language about a market, not an invented persona.
- 02→Synthetic buyer panel
A small group of synthetic buyers that reacts to a piece of marketing copy.
- 03→Message testing
Checking how your audience reacts to marketing copy before it goes live.
≈ 2 min · no signup
Definitions are cheap. Run a panel on your own copy.